Global sports brand Nike has created a special vending machine in New York City that only accepted Nike+ FuelBand for Nike products. The vending machine, dubbed the Nike+ FuelBox, doesn't accept cash as payment, and instead lets consumers plug in their Nike+ FuelBand USB to "purchase" Nike items like socks, shirts, and hats.
What if the world's biggest online advertising company could figure out a way to go beyond showing ads? What if it could actually get people to go into stores? That's exactly what Google has achieved with Ingress, a popular but still relatively unknown multiplayer online game that requires players to go out into the real world to progress....
Birchbox tomorrow opens its first brick-and-mortar location with a 4,500 square foot storefront in New York's fashionable SoHo district. The much-hyped beauty e-retailer aims to make the shopping experience akin to what its online patrons are accustomed to via a large touchscreen and four iPads that will float around the duplex-styled outlet.
Two things stand out about the sneakers pictured above in a screenshot from Twitter. First, their list price is a cool $170 million (though we imagine that's a glitch). Second, there's a "Buy now" button included in the tweet. What's that you say? You didn't know you could buy stuff directly from a tweet?
72Lux today announced the launch of Shoppable, a new website and e-commerce platform that allows consumers to manage their shopping wish lists over a variety of retailers and publishers in one place. Previously, 72Lux provided its universal checkout service to digital publishers to sell products on their websites without users having to click away to the retailer's site.
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Many people use the Google+ Hangouts service for video chats. Men's e-commerce company JackThreads wants to make it a virtual dressing room. JackThreads, which sells clothes and accessories for young men, has built a feature using Hangouts that gives its customers an idea of how sunglasses and hats will look on them before they buy.
Skincare brand Simple has launched a new campaign designed to educate people in urban environments about pollution levels, hard water, weather and other factors that can have a negative effect on their skin. Everyday city life can cause stress, bad diet and a lack of sleep, which also have an impact on people's skin.
GU, a casual wear retail brand run by Fast Retailing Co., is testing out a new service where shoppers can take items by the brand for a "test drive" outside of the store.
Find out how top retailers are using technology to bridge the gap between online and in-store technology at the Digiday Retail Summit in Deer Vally, Utah, from July 27-29. Retail is in the midst of a metamorphosis. For decades, shopping was a simple process: go to a store, buy something.
The Savings Catcher program that Walmart rolls out nationally this summer gives the retailer a way to create a new digital CRM program without involving a card and discounts. For us, the really big idea is that Walmart leveraged all the new price transparency data into a value added service for their customer.
Amazon's Fire Phone is here: CEO Jeff Bezos unveiled the company's first smartphone at an event today in Seattle. Details are still rolling in, but Bezos has already made one thing clear: This is a shopping device. The most interesting feature so far is called Firefly: An image recognition app that can supposedly detect and...
If the writing was not on the wall already that the use of proximity-aware beacons was the future of retail, now we have some data to back it up.
Shopping for makeup can be a hassle. You have to browse the store for choices you think might be a good match, then stop at a mirror and take off whatever makeup you already have on.
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